Best of the GoDaddy blog 2021

Top posts from 2021

It may not have been the year we were all hoping for, but for most of us 2021 still had some highlights to remember.

And of course, the GoDaddy blog was still here to bring helpful tips and advice for anyone starting or growing an online business.

In case you missed any of the articles we published over the past year, here’s a round up of some of 2021’s best articles.

January

We started the year with tips on how to design a product page. Getting the look and feel of your product pages right is crucial if you want to make sales, so dig into the post and then make any improvements that are needed.

We also looked at design for non-designers. Often, one of the hardest parts about running your own business is dealing with design tasks when you’re not from a design background. From website imagery to social media, attractive visuals can make a huge difference to how people perceive your brand. If it’s an area you struggle with, this is the post for you.

February

To kick off February, we addressed the question “what is on-page SEO?”. Getting on-page SEO right is absolutely crucial if you want your site to rank well in search engines. This post will help you get to grips with the concept, so you can give your SEO a boost.

Then we explored how you can tell your brand’s story. This is another post which aims to introduce you to the basic concepts behind brand design, so it’s ideal if you’re looking for ways to make your business stand out from the crowd.

We also looked at ten reasons why customer service is important. Obviously, you already know that keeping your customers happy matters, but this post delves into the surprising impact good customer service (or lack of it) can have on a business’s bottom line.

March

In March, we examined the deceptively simple question “which domain extension should I use?”. There’s no right or wrong answer, but if you’re planning to register a new domain soon, this guide could help you make the right choice.

There was also inspiration for all you writers out there, with this list of 50 blog post ideas. There should be enough in there to keep you posting during 2022.

April

April saw us once again turn to the topic of SEO, this time with ten quick SEO facts you should know. If you’ve always been a bit confused by SEO, then this post will help you learn about the basics.

We also examined how you can turn happy customers into advocates for your business, and how you can use personalization to boost sales.

There was also a post about things you need to know when creating your first business website. If you’re just getting started, or you know someone who is, this is the post you need.

May

In May, Britain’s most successful female gymnast Beth Tweddle talked to us about how she transferred her passion for the sport into a thriving business.

We also addressed a topic that’s never far from the mind of an online business owner: “how do I get more visitors to my website?”. Take a look if your traffic needs a boost.

And we examined eight ways GoDaddy can help you with your digital marketing. If you thought GoDaddy was just for domain names and websites, this post reveals how we can help you in other ways.

June

We kicked off June with a look at email marketing with “How to build an email list”. Email is a channel that can be under-used by businesses of all sizes, so it’s worth checking out if you’re looking to expand your marketing options.

We also looked at how to sell products online. If you want to launch a new ecommerce business, this guide is the place to start.

Finally for this month, we returned to the topic of SEO. This time tackling 20 frequently asked SEO questions. It’s another great resource for beginners, so get stuck in.

July

In July we looked at the 404 page not found error and how to fix it. 404 errors can be frustrating for website visitors, so take a look to see how you can fix this error if people are experiencing it.

We also published a guide on how to make a logo for your business. A good logo will help establish your brand in the minds of your customers, so it’s worthwhile creating one.

August

August saw us tackle 13 frequently asked email marketing questions. This is a great resource you can use to brush up your email marketing knowledge.

Then we looked at keyword research tools which can boost your SEO. Keyword research is a vital part of SEO and you can’t do it properly without the right tools. This guide is a great starting point for anyone looking to do keyword research.

September

We started September by looking at how updating your website could boost your sales. An out-of-date website can be a turn off for visitors, so find what you can do to make sure yours stays up to scratch.

And we talked about how to add your business to Google Maps. Being on Google Maps can help expose your business to more searchers, so it could boost the number of customers you get.

October

In October, we explained how to add an online booking system for your small business. Online booking is quick and convenient, so adding it to your site could help turn more visitors into customers.

We also tackled some frequently asked questions about domain names.

November

Towards the end of the year, we invited you to join the UK Customer Council. Your feedback is invaluable when it comes to shaping our business, so we’d be delighted if you applied.

We also explored 13 ways GoDaddy Studio can help you create better visual content. Getting visuals right can boost your brand across social media, so it’s worth taking a look if that’s something you want to achieve.

Then we examined how much a website should cost in 2022, the perfect read if you’re getting a new venture online in 2022.

December

We ended 2021 with an explanation of why you should never buy an email marketing list. Email marketing is great, but using shortcuts to build a list quickly can backfire. Find out why.

There was also a guide to help you get new social media followers for your business in the year ahead. Check it our if growing your following will be on your list of resolutions.

If you need any help with your GoDaddy products now or in the year ahead, be sure to speak to GoDaddy Guides on 020 7084 1810.

Will joined the GoDaddy EMEA team in 2017, following the acquisition of HEG. He covers all aspects of digital marketing, from SEO to email, for the GoDaddy UK blog. Previously, he has worked in online journalism and also conducted online marketing campaigns for a number of well-known brands.